New Love Has No Labels PSA Inspires Acts of Love to Combat Bias and Hate [Video]

The Ad Council recently released the latest iteration of its Emmy-Award winning “Love Has No Labels” campaign, showing audiences that love has the power to overwhelm hate. Highlighting real instances of empathy and unity, the public service advertisement (PSA) demonstrates the power that intentional acts of love, kindness, allyship and support can have to counter bias and hate.

With the backdrop of current division and escalating hate, the new creative developed pro bono by R/GA, offers a more hopeful reality – one grounded in the idea that even in the most difficult times, love can triumph over hate. Not ignoring the fact that hateful messaging is ever present in society, the PSA attempts to reframe the conversation around hate to showcase the power of choosing love can have on a community.

“The world can often feel overwhelmingly full of division, hate and bias, but we hope our PSA reminds people of our shared humanity and reinforces the power …