Delhi: Beurer India announced its expansion plans and unveiled cricketer Sourav Ganguly as its new brand ambassador. The company also announced that they would be launching a Blood Glucose Monitor Device which would be Made in India and would aim at transforming diabetes management in the country. The announcements were made at a press conference held at the Taj, M.G. Road, Bengaluru.
Stanley Joseph, Director of Beurer India, said, “Our aim is to introduce innovative and quality products that not only meet but exceed the health monitoring requirements of our consumers.”
Salil V.S., Managing Director and CEO of Beurer India, said, “Ganguly’s association with Beurer is more than symbolic. It is central to our strategy of deepening our connection with Indian consumers. His widespread respect, trust and appeal as a sportsperson and a leader make him the perfect ambassador to enhance the visibility of our innovative health solutions.”
Ganguly, speaking …